A Look Into Kinsta Hosting – WordPress at the Speed of Google

I wanted to spend a bit of time going through the hosting providers in a blog series on hosting. There’s so much out there these days that finding the one which is right for you is no mean feat.

Today I took a look into Kinsta Hosting. If you’ve not seen Kinsta recently you must have been living under a rock

Let’s throwback to when I first found out about Kinsta. It was from someone on Facebook sharing that they’d got a 100 PageSpeed insight score through using Kinsta.

That got my attention because if you use WordPress, I’m sure you’ll have battled with trying to get your Google Page Speed Insights up. Especially if using the Avada Theme (which is painfully slow)

But what is Kinsta Hosting?

It’s hosting on steroids. Apart from their steroid is the Google Cloud Platform. This lets you host your site using Google Cloud Platform’s multi-regional deployment mode. You don’t have to choose the East Region, or the West Region or even have your servers stuck in Europe when the rest of your visitors are coming from USA or the Far East.

The team at Kinsta offer a ton of benefits to you if you choose them to be your host:

• Free Site Migrations – they’ll move your sites over as part of their onboarding process
• Expert Support – this is a must with hosting. If your site goes down then your host should know what’s going on.
• Speed Obsessed – see my point above, sites can and have hit a 100 page speed score using Kinsta
• Great Dashboard – their dashboard is really pretty.
• Plus much more

You can read all about the product here. It’s worth a look.

What does Kinsta cost?

First up. It’s not cheap. Starting at $100 a month for a single WordPress site this price level is likely to put most casual users off. Especially when you can get hosting for as little as $3.95 a month with someone like Bluehost’s shared pricing.

But cheap hosting is not what these guys are about. You get what you pay for and with Kinsta you get some awesome pieces of kit. Including their custom dashboard.

Comparing Kinsta to other hosting providers that offer something like a VPN (such as 1&1) are that it scales with you. They also offer fully managed solutions and help you with migration of your websites.

Looking at 1&1s managed plans, you would have to go into the 3x or 4x to even compete with the machines Kinsta are using on Google Cloud Platform.

Kinsta also uses Linux containers (LXC), and LXD to orchestrate them, which enables us to completely isolate not just each account, but each separate WordPress site. This is a much more secure method than offered by other competitors.

Google’s private Fiber network is one of the biggest in the world, allowing our machines to process more data in less time.

“Google’s ability to build, organize, and operate a huge network of servers and fiber-optic cables with an efficiency and speed that rocks physics on its heels…This is what makes Google Google: its physical network, its thousands of fiber miles, and those many thousands of servers that, in aggregate, add up to the mother of all clouds.” — Wired Magazine

Custom Dashboard

I saw custom dashboard, but this is their dashboard. It’s totally different to most other hosts I’ve used in the past just send you straight into the boring cpanel dashboard.

In summary

I love the concept of Kinsta and it’s a host I would recommend if you’re a small to medium sized business. If you’re just starting out then a shared hosting plan is the best bet to get going.

With Kinsta’s free site migrations, when and if your site is ready to take the next step, Kinsta will help you get there.